Let’s be honest: search has changed, and so should SEO.
We’re ReachLyft — a young, caffeine-fueled team from India helping B2B brands across the globe turn search visibility into real growth. While old-school agencies are still chasing keyword lists and cookie-cutter tactics, we’re rewriting the playbook with strategies built for Google and AI-powered search.
The Totally-True (But Not Really) Origin Story
Once upon a Wi-Fi connection in Bangalore, two caffeine-overdosed humans (hi 👋) were arguing over why SEO agencies still sounded like they were stuck in 2009. One was doomscrolling Google algorithm updates, the other was rage-refreshing Reddit threads, and both came to the same conclusion:
“If the internet is moving this fast, why are agencies moving this slow?”
That’s when the lightbulb moment hit. We scribbled down ideas on a pizza box, named ourselves ReachLyft because “SEO Wizards 3000” was taken, and decided to build the kind of marketing team we wished actually existed.
● A team that doesn’t worship “best practices,” but rethinks them.
● A team that treats Google and AI models as playgrounds, not enemies.
Fast forward: the pizza’s gone, the coffee’s still flowing, and ReachLyft is helping B2B brands turn search into pipelines without the boring playbooks.
Our Core Values (Hold the Corporate Fluff)
Honestly, we’re not big on mission statements that sound like they were written by robots. But we still got to write something on our About Us page that sounds serious.